I can’t tell you how many strawberry cupcakes I’ve had that lack real strawberry flavor and taste like it came from a mix. I worked so hard on developing this recipe because I wanted y’all to be able to make scratch cupcakes that just scream STRAWBERRY. I add strawberry puree right into a batter so you get it in every bite. I don’t add any food coloring because I like how natural the color looks. Then I top them with a homemade strawberry buttercream that’s super fruity and tastes almost like strawberry ice cream. I love how tender and delish these turn out, and if you feel a little intimidated, I have a video to walk you through it. If you love my strawberry pound cake, you will love this.
This post may contain affiliate links. Read our disclosure policy.
Video Tutorial
How to Make Strawberry Cupcakes
For the Cupcakes
Step 1: In the bowl of your stand mixer fitted with the whisk attachment, add the granulated sugar and butter and beat together on medium-high speed for about 6 minutes, until very pale yellow and fluffy. Add the eggs 1 at a time to your stand mixer, combining well after each addition and scraping down the sides and bottom of the bowl as needed.
Step 2: Reduce your mixer speed to low and mix in the strawberry puree.
Step 3: Don’t worry if it looks a little curdled. It will definitely fix itself.
Step 4: In a medium bowl, whisk together the flour, baking powder, baking soda, and salt. Slowly add 1/2 of the flour mixture to your stand mixer. Mix on the lowest speed until combined.
Step 5: In a small bowl, whisk together the sour cream and oil. Add to your stand mixer bowl.
Step 6: Add the remaining flour mixture to your stand mixer bowl and mix on low speed until well incorporated. Be careful not to overbeat. Add the vanilla and strawberry extracts and food coloring, if using. Scrape down the sides and bottom of the bowl and mix the batter until just combined. Be careful not to overmix. Your finished batter should look like this.
Step 7: Using an ice cream scoop (with trigger release) or a spoon, scoop the batter into the cupcake liners until each is 3/4 full. Be careful not to overfill.
Step 8: Bake for 17 to 21 minutes, or until a toothpick inserted into the center of a cupcake comes out mostly clean but still moist. Let the cupcakes cool in the pans for 10 minutes, then transfer to a wire rack. Let cool to room temperature. Lightly cover the cupcakes with foil or plastic wrap so they do not dry out.
For the Buttercream
Step 9: Clean your stand mixer bowl and whisk attachment. Add the confectioners’ sugar and butter and mix on low speed, increasing the speed to medium-high once the sugar is fully incorporated. Continue to mix until light and fluffy.
Step 10: Add the strawberry puree, strawberry extract, and salt and beat until the mixture is cotton-candy pink and the puree is fully incorporated.
Want to Save This Recipe, Boo?
I'll email this recipe to you, so you can come back to it later!
Step 11: Once the cupcakes have cooled completely, pipe them with the buttercream (Here, I used a large star tip) and serve.
Strawberry Cupcakes Recipe
Want to Save This Recipe, Boo?
I’ll email this recipe to you, so you can come back to it later!
Ingredients
For the Cupcakes:
- 1 3/4 cups granulated sugar
- 3/4 cup unsalted butter, room temperature 1 1/2 sticks
- 2 cups fresh whole strawberries pureed
- 3 large eggs room temperature
- 3 cups sifted all-purpose flour
- 1 teaspoon baking powder
- 1 teaspoon baking soda
- 1/2 teaspoon salt
- 3/4 cup sour cream room temperature
- 1/4 cup vegetable oil
- 1 teaspoon vanilla extract
- 1 teaspoon strawberry extract
For the Buttercream:
- 3.5 cups powdered sugar
- 1 cup unsalted butter, room temperature 2 sticks
- 1/4 cup pureed fresh strawberries
- 1/2 teaspoon strawberry extract
- Pinch salt
Instructions
For the Cupcakes:
- Preheat your oven to 350 degrees Fahrenheit. Line two 12-well muffin pans with 20 to 24 cupcake liners.
- In the bowl of your stand mixer fitted with the whisk attachment, add the granulated sugar and butter and beat together on medium-high speed for about 6 minutes, until very pale yellow and fluffy.
- Add the eggs 1 at a time to your stand mixer, combining well after each addition and scraping down the sides and bottom of the bowl as needed.
- Reduce your mixer speed to low and mix in the strawberry puree.
- In a medium bowl, whisk together the flour, baking powder, baking soda, and salt. Slowly add 1/2 of the flour mixture to your stand mixer. Mix on the lowest speed until combined.
- In a small bowl, whisk together the sour cream and oil. Add to your stand mixer bowl.
- Add the remaining flour mixture to your stand mixer bowl and mix on low speed until well incorporated. Be careful not to overbeat.
- Add the vanilla and strawberry extracts and red food coloring if you want to amp up the flavor but I leave it out. Scrape down the sides and bottom of the bowl and mix the batter until just combined. Be careful not to overmix.
- Using an ice cream scoop (with trigger release) or a spoon, scoop the batter into the cupcake liners until each is 3/4 full. Be careful not to overfill.
- Bake for 17 to 21 minutes, or until a toothpick inserted into the center of a cupcake comes out mostly clean but still moist.
- Let the cupcakes cool in the pans for 10 minutes, then transfer to a wire rack. Let cool to room temperature. Lightly cover the cupcakes with foil or plastic wrap so they do not dry out.
For the Buttercream:
- Clean your stand mixer bowl and whisk attachment. Add the confectioners’ sugar and butter and mix on low speed, increasing the speed to medium-high once the sugar is fully incorporated. Continue to mix until light and fluffy.
- Add the strawberry puree, strawberry extract, and salt and beat until the mixture is cotton-candy pink and the puree is fully incorporated.
- Once the cupcakes have cooled completely, pipe them with the buttercream (Here, I used a large star tip) and serve.
Video
Notes
Nutrition
Recipe Tips
- Quality Strawberries: Use the best strawberries you can find! Go for the brightest red, plump berries for the best result. If your strawberries are slightly under ripe, you’ll want to hull them, to make sure those flavorless white parts don’t find their way into the cake or frosting.
- Go Room Temp: This means butter, eggs and sour cream for your batter so it ends up smooth and well blended.
- Bake in the Middle: Bake the cupcakes in the middle of the oven. If splitting the pans between two racks, rotate them halfway through baking so its nice and evenly baked in the end.
- Don’t Overmix: Once you add in your dry ingredients, just fold everything together but don’t overdo it so it becomes dense.
Recipe Help
If you feel like this just might be too hard, you can swap in my easy strawberry cake recipe and turn into cupcakes. I start with a white cake mix but I really add a ton of strawberry flavor with freeze dried strawberries AND puree.
Yes go with red and just a few drops so it doesn’t look too intense.
Yep! Thaw and drain the extra liquid before you puree so the cupcakes don’t get watery.
pinterest 
facebook 
twitter 
email
This was amazing, and everything went great until I added the strawberry puree to the buttercream at the end. I was able to salvage the buttercream but I accidentally totally threw off the texture with the puree.
Any idea what happened? I had nice stiff peaks in my buttercream before.
For the strawberries, is it 2 cups purée or 2 cups of strawberries before puréing?
Thank you, I’m loving your site and all of your recipes!
It’s two cups before pureing. Thank you so much!
Hello dear what’s the brand of the strawberry extract you’re using?
Sure you can use McCormick or even Watkins that are at most grocery stores.
I freeze fresh strawberries whole. Would they work in this recipe?
How do you make strawberry purée?
Blend strawberries in a food processor or heavy duty blender.
Thank you so much for this fantastic recipe! Strawberry cake and cupcakes are intimidating and I’m a seasoned baker and these were fantastic! I tried two recipes to compare and this one was everyone’s favorite. I did only try the cupcake part and not the frosting, but I will try that in the future as well. Way to go on a delicious strawberry cupcake!! Saving this one as my go-to! 🙂
Made these for my sister’s graduation and everyone loved them. I will make the cake again, was very impressed that a cupcake was actually good and not just an icing vehicle. I did personally find the icing a little sweet but others liked it. I would probably put a glaze on it if (when) I make it again.
I made these for my daughter’s birthday and they were a HUGE hit! I did sub the frosting for cream cheese frosting to offset the sweetness of them and it was a good choice! The batter does make more than 24 cupcakes (not that anyone is complaining lol), I made a mini cake and did 4 more cupcakes. I already have requests for future birthdays and I can’t wait to make these again! Easy, delicious and fresh! I may try to make cake pops next time too!
These look absolutely delicious! I am wondering if I can use this recipe to make a layer cake?
Thanks so much. 🙂
I made these this evening and they turned out delicious! Soft, moist and a well balanced strawberry taste.